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BRANDING & WEBSITE DESIGN

Thoughtful branding & website design for small businesses, crafted with purpose and personality

Brand identity and stationery design for Anna Carbon
Logo design for family photographer
Brand identity and stationery design for Bowen Chambers
Website design and Branding for Rachel Opie Barrister
Logo Design for Starlight Accommodation
Brand Identity Design for Heart and Hands Pre and Post Natal Care
Business card design for Beyond Mortages
Packaging Design for Saturday Sundary Homewares

Welcome to Little Gem Design, a small graphic design studio based in Lower Hutt, Wellington

Using a personalised approach, I create branding and websites that reflect the quality of your work, connect with the right audience and create a cohesive experience. Whether you're launching a new business or refining an existing one, my design services help you show up across every touchpoint.

Creative Design Services

Your brand identity is the face of your business, communicating who you are, what you do, and the value you offer. It goes beyond a logo to include colours, typography, and imagery. Working together to create a cohesive brand.

Your website is often the first impression people have of your business. I specialise in websites for service-based businesses, balancing visual appeal with user experience to create an online presence that will connect with your ideal clients.

Bring your brand to life across all touchpoints with consistent design. From business cards and brochures to social media templates, I help businesses present a cohesive brand that shows quality and connects with the right audience.

“Jane is approachable and committed to delivering exceptional service to her clients. She is unfailingly cheerful and actively works to resolve issues. She finds creative solutions to any ideas we may have. We would hire Jane for any of our design work in a heartbeat. She’s amazing.”

CHARLOTTE & ISABELLA, KATE SHEPPARD CHAMBERS

Meaningful & timeless brand identities

Simple & functional website design.

Cohesive social media templates.

Meaningful & timeless brand identities

Simple & functional website design.

Cohesive social media templates.

Meaningful & timeless brand identities

Simple & functional website design.

Cohesive social media templates.

Meaningful & timeless brand identities

Simple & functional website design.

Cohesive social media templates.

Recent Projects

Hi there, I'm Jane, the designer behind Little Gem Design

I established Little Gem Design in 2013, a graphic design studio based in Lower Hutt, Wellington. My goal has always been to help small service-based businesses create purposeful brand identities that reflect their expertise, values, and unique qualities.

With over 20 years of experience, I’ve developed a collaborative design process tailored to each business. I focus on simplicity and function, creating clean, intuitive design where every element has a clear purpose.

Whether you’re launching a new business or refining an existing brand, I work closely with you to create cohesive branding and collateral that communicates your business clearly and resonates with your audience.

“Working with Jane from Little Gem was a really enjoyable experience. Her creative approach and clear presentation skills made it easy to collaborate with and make final decisions on branding and identity, and easy to implement the logo and branding into the various facets of my business.”

KATE HARFORD, HARK ARCHITECTS

How to get started

STEP 1

Enquiry

Complete the project enquiry form and tell me a little about your business and what you're looking to achieve. From there, we'll arrange a time to chat about your vision, goals, and the best way to bring your project to life.

STEP 2

Design

Once everything is in place, I'll create a brand identity or website tailored to your business. We'll collaborate throughout the process, refining the design until it's just right.

STEP 3

Launch

When everything is approved, it's time to launch. You'll receive everything you need to move forward with confidence, plus ongoing support if you need it.

Let’s create a cohesive brand that reflects the quality of your business.

 

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