Portfolio
ROHO Kids Clothing
SERVICES
Brand identity
Product label design
Thank you card design
PROJECT OVERVIEW
ROHO Kids is a new and exciting children's clothing brand that creates ethically safe pieces. Michelle, the owner, approached me to help design a new brand identity inspired by traditional African patterns. The design needed to appeal to the target audience (the parents) across different digital and print mediums. The result was a modern, simple wordmark with a hand-drawn tribal pattern.